SOL REPUBLIC Website/E-commerce
Role: Lead product manager in charge of all aspects of the site content and ecommerce shop
SOL REPUBLIC's website went through several iterations. The current design is built on Magento and is on a responsive grid.
- Design a best in class site that embodies the lifestyle and brand of SOL REPUBLIC
- Educate users about headphones and wireless speakers
- Drive users down the funnel to purchase
Navigation: Desktop: Allows for EASY window shopping ACross all Pages. Learn more
NAVIGATION: MOBILE: Hamburger Menu
Homepage: Desktop: Minimal DesIGN to Funnels users to THE Right Information
LANDING PAGE: DESKTOP: Panels tells stories about our products or features of a product
LANDING PAGE: MOBILE
Product Page: Desktop: Purchasing actions and benefits clearly showcased above the fold. Additional content, lifestyle imagery for users who want to learn more.
PRODUCT PAGE: MOBILE